Blanket America Blanket America is an online premier
supplier in the bedding and textiles industries. They offer esteemed Blanket
America Patchwork Heritage Collection. Blanket America Patchwork Heritage
offers bedding set collections, quilts, throws, patchwork quilts, comforters,
pillows, shams, decorative pillows, Afghans, and comforter sets.
Blanket America stands by the “buy one give one”
philosophy. They believe that “when you buy from Blanket
America, not only are you generating automatic donations, but supporting the
larger commitment to ending extreme poverty”. www.blanketamerica.com This makes the consumer feel like they are
really apart of the cause. It makes the
consumer not only happy with their purchase, but also feel good about themselves.
This is another quote from their site that I found
to make customers want to buy. This
gives the consumer a sense of feeling humane.
“In addition to domestic giving, Blanket America has provided
disaster relief to Haiti with blanket donations, and created jobs with your
demand for our Choose Haiti line of products”. www.blanketamerica.com Blanket America really stood out to me
and made me want to find out more about it.
I had never heard of this company before.
I thought it was really cool that when I went on the
site I seen that there was a “Haiti” line they offered to purchase. Although there was only one item on the site,
it was still cool to see them incorporate the place they are supporting in the
line.
Blanket America really cares about the needy and
really does give back for every purchase you make. They even outsourced to other companies to
help out with the cause. “In December 2011, Blanket America teamed up with Gap to continue
their mission of donating blankets to those in need.” www.blanketamericablog.com The company shows me
that just because you become successful with your own business doesn’t mean you
have to be selfish with your profit. You
can put you profit to use and help those less fortunate.
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