Week 10 EOC: Promotion Without Discounting

There are several ways we will promote our business to the public.  These key things include offering a free meal, future use coupon methods, and seasonal specials.  These are aside from our ladies night activities such as Friday's and Saturday's karaoke nights and Tuesday's "Man Auction Fundraiser".  The customers that enter our bar on Wednesday are given a voucher by their host and should be filled out and returned to their host prior to leaving. Once the voucher is filled out the customer will have the opportunity to be selected for a free meal at any given time.  This will create a desire to come back to our business and also bring more customers on Wednesday when we are normally slow on traffic.  We also staple the upcoming coupons we offer to the customer's receipt as well as distribute these future use coupons to local nail salons, hair salons and pet stores.  We also post all of our coupons to our Facebook and Instagram accounts.  During the season we do offer a seasonal menu.  This menu offers various wines, alcohols, entrees, appetizers, etc. that may are offered for a limited time.  Thus creating a desire to come into our establishment during that season and bringing us more traffic in.